Whimsy Games Group LTD
Description
We are a world-class game development company helping turn ideas into fully playable games. Our team provides unique and eye-catching 2D and 3D art created by the latest market trends. We are passionate about game creation, with dozens of games in our portfolio. Our company can make any 2D/3D game from scratch, creating concepts and integrating various vector art objects. Whimsy Games specializes in: Full circle art development for your project, Mobile, Web and Standalone Game Development, Web3 Game Development. Whimsy Games treats each game genre with a unique and uncommon development approach while turning ideas into real-life experience games.
Service Focus
Industry Focus
- Training & Simulation - 8%
- Interactive Storytelling - 4%
- Gamification Platforms - 13%
- Kids & Family Entertainment - 10%
- Mobile Apps & Games - 10%
- Esports - 1%
- Real Estate / AR Visualization - 13%
- Virtual Events & Conferences - 6%
- Healthcare / Medical Simulation Games - 25%
- Social Impact & Nonprofit - 10%
Client Focus
Portfolios: 22
Night Fall
To Peiratiko
Meegos Mayhem
ZiggyVerse
Zeedz
Izanagi
Executive Interview of Whimsy Games Group LTD
Please introduce your company and give a brief about your role within the organization.
We are Whimsy Games, a game development company. Our team provides all types of Unity-based game creation services: 2D and 3D art, game design, game development, UI/UX design, QA, and Project Management. Our company is based in Ukraine. The fully distributed team of 30 people unites experienced professionals passionate about their job. We’ve been on the market for five years, successfully completing more than 70 projects. Over 40 satisfied clients can confirm that. We are proud that Clutch and GameFirms listed our company in the top-5 of our industry in the world. My name is Denis, and I'm 27 years old. I used to work as a developer and a team lead in huge game development studios with a monthly income of more than $1 million. I’ve amassed experience and management skills, traffic marketing, and analytics during that stage in my career. I’ve learned how game development should work. This path led me to become the CEO and the Co-Founder of Whimsy Games. Marketing and sales of our products and services are among my main responsibilities in our company.
What is the story behind starting this company?
I believe you will find the story quite engaging. At least, it was an exciting and transformative experience for me. As I’ve already mentioned, I worked in game development companies. I excelled in my role, possessing enough skills and experience to tackle any challenges. However, I recognized my desire to advance further. I conceived the idea to initiate a pet project that could provide me with additional income and experience, thereby opening new paths for growth. Nonetheless, I understood the necessity of knowledgeable and trustworthy partners to succeed. I reached out to two friends to discuss my plans with them. Together, the three of us collaborated on the venture — and decided to pursue it. Initially, I dedicated some of my spare time to this side project. As our progress unfolded, we recognized that we had embarked on something substantial, far beyond what our small team could manage. At that point, we were not profitable, which necessitated financing our first employee from our salaries. Despite this, we maintained strong conviction in our project. We began seeking more personnel, initially offering $3 an hour on Upwork. We hired a second developer, and events began to evolve rapidly. Today, several years later, a company of 30 people, numerous completed projects, and satisfied clients bear testament to our success. I am gratified for taking that leap, which led me to become a part of this extraordinary team.
What are your company’s business model–in-house team or third party vendors/ outsourcing?
Whimsy Games operates as an outsourcing company with an in-house team of 30 individuals based in Ukraine. While it is fully distributed, we also maintain an office available for use when necessary. Our team comprises seasoned professionals and devoted gaming enthusiasts. However, if a project necessitates specific specialists that we do not possess, we collaborate with our partners or engage freelancers.
How does your company differentiate itself from the competition?
Our mission is to ensure client satisfaction by creating unique software and designs for engaging games. Transparency, integrity, and prompt communication are among our core priorities. Whimsy Games' clients have complete access to all processes. For example, they can view any project-related materials in Jira, Trello, or Slack and observe everything firsthand. We excel at organizing remote work, effectively synchronizing developers and both 2D and 3D artists. Moreover, we are capable of accurately estimating ideas or MVPs. Together with our experienced designers, we can develop games that achieve viral success. We provide solutions tailored to our clients’ budgets and plans. Additionally, we remain agnostic regarding pricing models. Whether fixed price, T&M, or Cost Plus, we accommodate whatever is suitable for our clients.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We specialize in developing mobile games and applications across all devices utilizing Unity 3D technology. Whimsy Games offers a comprehensive range of services, including 2D and 3D art, along with marketing. We leverage our expertise and dedication to deliver exceptional quality in game development and design, thereby earning the trust and loyalty of our clients. There are numerous cases where clients return to us with new projects and also recommend us to their partners or friends, who subsequently become our new customers.
Please share some of the services that you offer for which clients approach you the most for?
As previously noted, we provide a full cycle of game development. Here is a summary of the most sought-after products and services we offer: Unity 3D game development for 2D games/applications, where our artists create 2D game art designs, providing sketches and agreeing on animations (environment, characters, and other assets) before our developers begin work, resulting in a ready-to-release game; 3D games/applications, which expand the gaming experience into a new dimension by utilizing the top real-time 3D platform, Unity, allowing our developers to create comprehensive entertainment solutions that deliver exceptional graphics and performance across devices; AR and VR technologies for games/applications that transport players into alternate realities while ensuring meticulous resource optimization for smooth gameplay; 2D art, including casual art, which aligns with trends to produce engaging gameplay and environments, and character design, where we create a variety of life-like characters; environmental design based on game genre; various styles of hidden object games with immersive environments and captivating animations; customized casino game design spanning from initial sketching to complete graphic creation for slot machines; for 3D art, we deliver both photorealistic and stylized models rich in detail, immersive indoor and outdoor 3D environments, visual effects that enhance player experience, and breathtaking animations for both 2D and 3D games.
What is your customer satisfaction rate according to you? What steps do you take to cater to your customer’s needs and requirements?
At Whimsy Games, we take pride in consistently receiving 5-star reviews from our clients. The key to our success lies in our commitment to ongoing communication with customers. We organize regular calls to gather and analyze their feedback. Additionally, we strive to educate our clients by offering sound advice and recommendations. Our goal is to grow alongside them, accumulating knowledge, skills, and experience together. Furthermore, we understand the significance of adhering to deadlines. Our team is dedicated to delivering high-quality results as efficiently as possible. In addition to this, we maintain flexibility in our processes, actively listening to our clients’ needs and challenges and remaining open to compromise.
What kind of support system do you offer to your clients for catering to their queries and issues?
We are committed to providing an exceptional experience for our clients. From the outset, each client is supported by a dedicated account manager, ensuring round-the-clock assistance throughout each phase of game development. Furthermore, we maintain contact even after the game release, offering ongoing maintenance and addressing any bug fixes.
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
The comfort of our clients is our primary concern. We aim to be as flexible as possible and strive to achieve a win-win solution for both parties. Consequently, we are willing to adopt any payment structure that suits the client.
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
We aim to engage in projects that are both intriguing and financially viable for us. However, we remain mindful of the client's interest and commitment. Prospective clients should possess a clear idea, sufficient motivation to pursue the project, and be prepared to meet our rates. Everything else falls within our purview. We guide and support our customers in designing and developing products to the best of our capabilities. We generally avoid very small projects, establishing a minimum requirement of $5,000.
What is the price range (min and max) of the projects that you catered to in 2020?
In the past year, the price range was notably diverse. The minimum project cost was $4,500, while the maximum project cost reached $137,000.
Where do you see your company in the next 10 years?
We are proud of our accomplishments thus far, and our long-term objectives are quite ambitious. Whimsy Games aims to be among the top companies in global game development outsourcing, and we believe we can reach the top position on that list. Additionally, we aspire to be among the top 10 product companies worldwide within the next decade. To achieve these goals, we plan to expand our team to over 50 employees. We also anticipate that our net profit will grow alongside the company, exceeding $1 million monthly.
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